SEO Strategy & Audit
I dig into your website, find what's holding growth back, and build a clear roadmap to fix it. Technical issues or content gaps; I identify exactly what needs to change and why.
SEO & AI SEO Specialist
Hi, I'm
Hi, I'm
Lorna Izoma.
I help founders and businesses get found on Google and recommended by AI through SEO and content strategy that actually works.
+364%
LinkedIn Impressions
−71%
Bounce Rate Drop
3→14
Domain Authority
What I Can Do For You
Every service I offer combines strategy, SEO, and storytelling.
On-Page SEO
Titles, meta descriptions, headings, internal linking, URL structure; I optimise every element so search engines and AI models can find, understand, and recommend your website.
Local SEO
I help your brand show up in your city, on Google Maps, and in the searches your local audience is already making.
AI & GEO Optimisation
Going beyond Google rankings, I optimise your content to be cited by AI tools like ChatGPT, Perplexity, and Google's AI Overviews; so your brand stays visible as search evolves.
SEO Content Writing
Blog posts, website copy, and brand storytelling; all written to rank on Google, cited by AI, and connect with your audience.
SEO Reporting & Analytics
I translate your SEO data into a clear story of growth and what it all means for your business.
Skills & Expertise
The full range of capabilities I bring to every project.
Hard Skills
Soft Skills
The Results Speak for Themselves
Real brands. Real results.
14
Domain Authority
↑ from 3
+364%
LinkedIn Impressions
2,775 → 12,878
+615%
LinkedIn Page Visits
89 → 636
−71%
Bounce Rate Drop
86% → 24%
I Humanised a Robotic B2B Brand: Here's Exactly How
Without me: A battery company with deep technical expertise and zero reach.
With me:
- Bounce rate dropped from 86.25% → 24.63%
- Pages per visit jumped from 1.94 → 3.29
- Domain authority from 3 → 14
- LinkedIn impressions grew from 2,775 → 12,878
The GOAT Movie Was a Marketing Strategy, and I'll Prove it.
Sometimes the best way to understand how I think is to watch me find strategy in unexpected places. In this piece, I analyzed how an animated basketball movie was secretly a masterclass in SEO and brand awareness strategy.
Read the breakdown →My Toolkit
The platforms I use to audit, strategize, create, and measure results.
Buffer
SEMrush
Google Search Console
Google Analytics
SimilarWeb
Claude
Canva
Google Docs
Proof of Work
Selected projects — real briefs, real strategy, real deliverables.
SEO & Content Strategist — Beff
Battery Technology Brand | B2BBeff had deep technical expertise but zero online visibility. I conducted a full GAP analysis across their website and social media platforms, identifying critical issues. My recommendations covered structure all designed to make the brand discoverable, understandable, and engaging.
SEO & Content Strategist — BlockChainX
Fintech & Blockchain Brand | B2BBlockChainX was building solutions for African merchants but struggling to communicate their value clearly. I conducted a comprehensive GAP analysis covering their website, LinkedIn, Instagram, Facebook, and Twitter. My recommendations targeted simplified messaging, on-page SEO, content diversification, and audience expansion.
Ad Copy — Handmaids38
Children's Luxury Fashion | Campaign: Rash-Free Summer WearHandmaids38 needed copy that spoke directly to a parent's heart. I crafted an Instagram ad campaign targeting mothers of young children during the hot season, leading with a real pain point (childhood heat rashes) and positioning the brand as the thoughtful, climate-smart solution.
Website Copy — Beff
Battery Technology Brand | B2BBeff needed website copy that made complex battery technology feel accessible and credible. I wrote and structured the full website; every page was crafted to guide a specific user toward a clear next action, while positioning Beff as the go-to AI-powered battery solutions platform.
Content Strategy — M Hotel
Hospitality Brand | B2B & B2C | KigaliM Hotel needed a content strategy that showcased three distinct offerings. I built a full Instagram content strategy covering content pillars, a weekly content calendar, monthly themes, platform-specific hashtag strategy, audience targeting, and KPIs.
Work Experience
February 2025 – September 2025
SEO & Content Strategist
Beff
- Delivered B2B SEO campaigns with measurable results — Domain Authority grew from 3 to 14 in two months
- Reduced client bounce rate from 86% to 24% through content restructuring and UX-informed SEO
- Grew LinkedIn impressions by 364% and LinkedIn page visits by 615% through social SEO strategy
- Achieved Google rankings for targeted industry keywords including “battery experts” and “battery show”
September 2024 – January 2025
SEO Specialist (Website Copy)
NegonCare
- Collaborated with the website designer to create a more engaging website
- Implemented keyword research which increased Google rankings and website traffic by 12%
- Executed competitor analysis and used the knowledge to improve On-page SEO
- Achieved GEO by being referred by ChatGPT when asked “ENT clinic in Festac”
April 2024 – November 2025
SEO & Content Writer
Wazoplus
- Increased website traffic by +17% by creating SEO content that ranked on Google and drove traffic to websites and social media handles
My Clients Reviews
Lorna Izoma! She is really whatever or whoever she thinks she is. From the first onboarding call, I just knew she ATE.
This SEO Strategist did a gap analysis for a less visible battery firm. We were able to re-strategize and use new approaches. In two months we recorded massive change.
She doesn't deliver subpar content just because she wants to be seen as hardworking. She handles your business as though it's hers.
I, for one, have learned the storytelling part from her — she has astute and groundbreaking methods.
Working with Lorna on Negoncare's website was a turning point for our online presence.
Within a short time, we saw a noticeable increase in calls and office visits.
One of the most impressive outcomes was seeing our clinic show up in AI-driven search recommendations for ‘ENT clinic in Festac.’
That level of visibility is incredibly valuable for a healthcare business like ours.
More reviews on the way.
Coming Soon
Let's Work Together
Ready to Get Found?
Whether you need an SEO audit, a full content strategy, or someone to make AI recommend you first, let's talk about what that looks like for your business.